INDUSTRIES / MANUFACTURING & INDUSTRIAL
Revenue Systems Built for How Manufacturers Sell
Configurable products, dealer and distributor networks, and buying journeys that span quote, order, and service. Zaelab has built commerce, quoting, and service systems for manufacturers and industrial companies for more than a decade.
THE CHALLENGE
Different Divisions,
Different Experiences
Manufacturers sell complex, configurable products. Each division bought its own systems over the years, so quoting stalls, catalogs are hard to navigate, and service runs on yet another disconnected system. The result: a dozen touchpoints instead of one company.
THE JOURNEY, YOUR VERSION
Customer to Cash, Manufacturing Edition
The journey usually breaks at configuration and quoting, again at the dealer layer where pipeline is invisible until orders land, and again at service, where field techs and warranty run disconnected from the sale. Zaelab builds the stretches manufacturers feel most.
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OUR DEPTH
What We Know About Manufacturing
Complex Products
Your products aren't simple SKUs. We make configuration, pricing, and quoting easier without stripping away the engineering behind them.
Multiple Channels
Dealers, distributors, direct sales—each brings its own complexity. We help bring the pieces together so you have a clearer view of the business.
Big Catalogs
You don't need a smaller catalog. You need one that's easy to search. We turn thousands of SKUs into something a buyer can actually navigate, no print catalog required.
Legacy System Modernization
You don't have to throw everything out to move forward. We connect modern buying experiences to the systems your business already relies on.
Results
Manufacturing, Made Easier
Read Customer Stories
Best-in-Class
B2B Dealer Portal Experience, Cited by Competitors
10+
Years of Continuous Partnship
Zaelab has partnered with ABB for more than a decade, turning a patchwork of B2B sites into one unified portal built to handle multi-ERP integrations, complex pricing, and post-sale service at scale.
2M+
Customers Served with Zero Downtime
100%
Of Revenue Captured With Zero Downtime During Maintenance
Zaelab has partnered with Whirlpool since 2017, building the commerce, identity, and content platform behind its digital business, unifying 14 brands under a single, secure login experience.
90 Days
to Deliver the Initial MVP
20+
Disconnected Systems Unified into One Experience
Zaelab built Eaton Next to unify systems that were fragmented across dozens of platforms, replacing tools customers no longer trusted.
80%
Faster Page Load Times
500%
Faster Portal Login Time
Zaelab replaced Doosan's fragmented dealer experience with role-based digital workspaces, a custom CPQ admin tool, and a modernized system architecture built to scale across sub-brands.
Hundreds
of Thousands of SKUs, One Composable Catalog
80+
Brands Unified Onto a Single Commerce and Content Architecture
Zaelab migrated Hubbell from an on-premises SAP Hybris platform to a composable commercetools architecture, integrating Stibo STEP for product data and Contentful for content.
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