PLATFORMS / SHOPIFY
Shopify Plus runs a fast, flexible storefront, and Zaelab extends it into everything B2B needs: company accounts, contract pricing, quoting, and approvals. A Shopify Premier Partner, built for complex B2B.
.avif)
OVERVIEW
IN THE JOURNEY
Shopify runs the Commerce stage: discovery, self-service buying, reordering. Orders flow into Order Management, and through Fuse they reach the ERP in real time, so the storefront is the front of one connected system, not an island.
Commerce
Order Management
.avif)
OUR APPROACH
Native B2B primitives, companies, locations, catalogs, and price lists, plus payment terms from Net 7 through Net 90, vaulted cards and ACH, and native tax and carrier rates.
Liquid-native storefront theme deployed directly in Shopify, so pages, apps, and customization work exactly like any Shopify store. One app powers 23+ B2B extension modules, backed by a visual configuration dashboard, real-time ERP connectors through Fuse, and smart search with auto-generated documents via SendGrid.
PortulGo™ Complements Shopify Plus
Shopify's foundation enhanced with enterprise workflows and AI-native intelligence.
WHAT WE BUILD
Multiple buyers and locations, each with their own terms and permissions.
Customer-specific pricing assigned to company profiles, no tags or workarounds.
Minimums, maximums, case packs, and increments per product and variant.
Payment terms, tracking, and collections automated in the admin.
Localized storefronts, currencies, and tax exemptions for wholesale worldwide.
WHY IT MATTERS
Recognized for helping enterprises modernize complex B2B commerce with speed and scale. Zaelab is also the maker of PortulGo™, listed in Shopify's Partner Solutions Center.
IN PRACTICE
20%+
Lift in Conversion
90K
in Sales in the First Week After Go-Live
Zaelab replaced Pelican's fragmented regional platforms with a headless Shopify architecture, using Fuse to automate product, pricing, and inventory sync with SAP, so merchandising teams can update storefronts without IT.
50%
Net Sales Growth
171%
Increase In Site-Wide Traffic
“Zaelab has been a valuable partner in helping grow our digital presence and online sales. Their team is responsive, proactive, and highly attentive, providing clear reporting, thoughtful strategy, and a strong focus on improving performance and efficiency.”
Lauren Gesswein
VP of Marketing
$1M+
Monthly eCommerce Revenue for the First Time
1.5%
ECommerce Revenue Growth YoY
“Zaelab knows what's important to us, and as a team we've built something great.”
Scott Detar
eCommerce Manager
INSIGHTS