Rich Morgan, Seasoned B2B Digital Commerce Sales Leader, Joins Zaelab as Head of Growth

November 15, 2022

Westport, Connecticut (November 15, 2022) - Zaelab (the “Company” or “Zaelab”), a leading digital experience partner completely dedicated to B2B next-generation commerce solutions, announced today that Rich Morgan, a proven industry leader with extensive experience driving complex and innovative sales pursuits with large B2B enterprise prospects, joins the Zaelab team as Head of Growth.

Morgan is a seasoned B2B digital commerce industry professional with extensive experience in consultative selling, transformative go-to-market strategies, forging technology alliances, cultivating C-suite relationships, and enabling client success. Morgan brings over twenty-five years of experience in the commerce and experience domains with world-class digital shops including Sapient, LiveArea, Merkle, and now Zaelab. As Head of Growth at Zaelab, Morgan will leverage this experience to lead Zaelab through its next stage of growth, as it continues on its mission to be recognized by clients, employees, and the industry at large as influential B2B digital solution experts.

“I am passionate about B2B commerce, and for the last seven years I have focused my career on delivering digital transformations for the world’s largest and most complex businesses,” said Morgan. “Zaelab is hyper-focused on delivering exceptional B2B commerce solutions to its clients, and I’m excited to work with its amazing people, including some of the most brilliant technologists and talented leaders I’ve come across in the industry.”

“We are thrilled to welcome Rich to the team. Not only will his comprehensive B2B-focused commerce experience guide our global B2B clients in delivering next-generation digital solutions to market, but it will also propel Zaelab through its next critical growth phase,” said Zaelab CEO Evan Klein.

Morgan holds a Bachelor’s Degree in Economics from Bucknell University and is based out of Wilmington, Delaware.

About Zaelab

Zaelab is a highly-skilled and trusted digital partner. The company helps global B2B organizations win by accelerating digital commerce innovation. Its expert advisors and engineers work closely with clients to deliver next-generation digital solutions that result in better experiences and higher profitability. 

Zaelab is certified and trusted by technology leaders including SAP, Salesforce, and commercetools. Zaelab has successfully delivered 100+ digital commerce experiences to market. 

As a client-focused partner, Zaelab has helped leading B2B organizations navigate the digital economy. Global brands including ABB, Titleist, Milwaukee Tools, and GE have successfully deployed leading digital experiences working with Zaleab.

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